BET College Tour 2012 Schedule
Class is back in session as the BET College Tour returns beginning Friday, September 7.
Posted: 08/13/2012 04:42 PM EDT
Filed Under Black College Tour
BET Networks announces the return of the popular and newly renamed BET COLLEGE TOUR, making 14-stops at historically black colleges and universities across the nation. BET COLLEGE TOUR, the largest and only tour of its kind, will bring campuses a fun-filled day of entertainment, games, concerts, product samples and consumer information. The free event, kicking off Friday, September 7 at Virginia State, is open only to current students enrolled at each campus stop. In addition to returning partners Interscope Records and US Air Force, this year marks the arrival of first-time sponsor Citi Trends.
“Over the past eleven years, the BET COLLEGE TOUR has been fortunate to partner and build relationships with amazing brands that understand and support our vision,” said Michelle Garner, vice president of consumer engagement for BET Networks. “BET Networks remains committed to stressing the importance of education and encouraging academic excellence. We are thrilled to continue taking this tour to campuses around the country year after year and reach college students by engaging them with impactful brands.”
For the third year in a row, WPGC 95.5 FM’s DJ Herkules returns as host of the BET COLLEGE TOUR. This year’s tour will include various contests, basketball competitions, games, music performances, product sampling and health information. Sponsored activities include the Citi Trends freestyle battle; free concerts that will feature popular and up-and-coming Interscope Records and Universal Def Jam artists; U.S. Air Force 2-on-2 basketball competition; BET voter registration and BET’s award-winning Rap It Up initiative will be on hand with local health officials to offer free HIV/AIDS testing to students.