“Louis Vuitton is delighted to welcome Virgil Abloh as its new Men’s Artistic Director. His first show will take place in June during Men’s Fashion Week in Paris.”
Virgil Abloh is an American creative designer, DJ, and the founder of the Milan-based fashion label Off-White as well as men’s artistic director of the fashion label Louis Vuitton.
Born in 1980 to Ghanaian parents, Abloh grew up in Chicago. He obtained his bachelor degree in civil engineering from the University of Wisconsin-Madison in 2002 and went on to study architecture at the Illinois Institute of Technology. After working in architecture for two years, Abloh began to focus on fashion. In 2012, Abloh launched his first fashion brand, Pyrex Vision.
Abloh also collabed with Mathew Williams and Heron Preston as a part of a collective called Been Trill. In 2013, after Pyrex Vision had stopped production, Abloh launched his first brand, Off-white which went on to be an LVMH prize finalist. (LVMH was created to honor and support young fashion designers around the world. Every year, a young designer and three graduates from fashion schools can claim the prestigious prize.)
At Louis Vuitton, Abloh will succeed Kim Jones, who previously held the position for seven years and now oversees menswear at LVMH-owned brand Christian Dior. Nicolas Ghesquiere will stay on as artistic director of women’s collections. Although Abloh’s name was the most talked about in fashion industry as a likely candidate for the vacancy of this position, news of the announcement shocked everyone including those on social media Sunday Night (March 25,2018).
In a statement, Michael Burke, Chairman and CEO of Louis Vuitton, said that “having followed with great interest Virgil’s ascent since he worked with me at Fendi in 2006, I am thrilled to see how his innate creativity and disruptive approach have made him so relevant, not just in the world of fashion but in popular culture today.” “This opportunity to think through what the next chapter of design and luxury will mean at a brand that represents the pinnacle of luxury was always a goal in my wildest dreams.”